Blog

Marketing questions, answered without the pitch.

What things cost, what works, and what to stop spending on. Written for owners, not for other marketers.

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    SEO services for small businesses: what it is, what it costs, and what to do first

    What SEO means for a small business, what SEO services typically cost each month, and the six things to do first, in order, before you sign a retainer.

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    How much does PPC management cost, and when are Google Ads worth it?

    What PPC management costs, what Google Ads cost on top of that, and the simple math that tells a small business whether paid search is worth it.

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    Is a small business marketing consultant worth it? How to tell before you pay one.

    What a marketing consultant should cost, what you should walk away with, and how to tell before you pay. Fixed-price diagnostics from $750.